Franchise CEO Summit
(Full day pre-conference workshop for Franchise CEO’s
only)
Wednesday, September 23
8:30 am – 5:00 pm
ABOUT THIS PROGRAM
Mindshare session for CEOs and Presidents only. This interactive program is all about "Exceeding Today's Stress Tests for Franchise Growth". How do I continue to grow franchise units? Where can I get the right capital? What should my organizational chart look like? How does my salary and incentive program compare with other systems? Should I seriously consider Area Developers and other expansion options? What are the best practices for systems that I see growing and remaining strong? What mistakes can I avoid by learning from others? When the tide is not headed in the right direction, what are specifics other CEOs have done to turn it around? How have other CEOs learned to leverage the strengths of top producing franchisees? This full-day think tank session can't be missed!
- Exclusive research data & surveys CEOs need
to know
- Pinpoint & address top ten key development issues
- Identify solutions & execution strategies in mastermind roundtables
- Working lunch with top CEO guest speaker: Go Digital or Go Home -- Lisa Wehr, CEO, Oneupweb
Join your peers in examining key performance strategies and decisions that are pivotal to the success of your organization. This high-powered, exclusive gathering is the perfect forum for sharing intellectual capital and ideals in the face of today's economic challenges.
PROGRAM LEADER
Program Leader: Program Leader: Linda Burzynski, President,
President, VL Service Corp. and Franchise CEO Network
Linda Burzynski is the CEO of VL Service Corp, a franchise consulting service.
Linda's passion is in working directly with CEO's and Presidents of emerging
and established systems. Prior to launching VL Service Corp, she was CEO
of Liberty Fitness from July of 2005 to December of 2007. She purchased
the company and branded the concept from Liberty Fitness to Liberty Weight
Loss combining a proven and comprehensive diet and exercise plans targeted
to women ages 30 to 65. In December of 2007, Liberty Fitness and Weight
Loss was purchased by Diversified Health and Fitness of Ft. Lauderdale,
FL. Prior to Liberty Weight Loss, she was the CEO of CM IT Solutions. In
less than five years, she led CM IT Solutions expansion in 30 states, with
over 120 franchises providing outsourced IT solutions to businesses. Linda
also served as President and COO of Molly Maid, Inc. leading Molly Maid
growth from 12 million in client revenues to over 86 million within a period
of five years. Prior to this time she served for ten years as Senior Vice
President of Operations for Interiors by Decorating Den. In 2007, Enterprising
Women magazine inducted Linda into its Hall of Fame. The Women's Franchise
Committee selected her to receive its 2007 Crystal Compass. In 2006 she
was named chairperson of The Business Women's Network (BWN). Linda was
the 1998 recipient of the distinguished Bonnie Levine Award. She is a trustee
with the International Franchise Association Educational Foundation and
past Chairperson to ICFE Board of Governors. In 2001, she received the
Woman Entrepreneur of the Year award from the Minorities and Women Division
of the United States Association for Small Business and Entrepreneurship
and served on the Board of Advisors to the H. Wayne Huizenga School of
Business and Entrepreneurship of Nova Southeastern University.
LUNCH GUEST SPEAKER
Guest Speaker: Lisa Wehr, CEO and founder of Oneupweb
Lisa Wehr is CEO
and founder of Oneupweb, a digital marketing agency. She has been counseling
clients on improving website ROI and search engine marketing since 1996.
Oneupweb is an innovator in digital marketing, creating integrated online
marketing plans that incorporate natural search engine optimization (SEO),
paid search marketing (PPC), conversion improvement and analytics, podcast
production, social media marketing, online media planning and placement and
search marketing consultation for in-house marketing teams. Heralded by an
independent research firm for their leadership team, Midwestern work ethic
and solid experience in optimizing complicated sites, Oneupweb has been named
a Top 20 Search Marketing Agency by Advertising Age for three consecutive
years, and CEO Lisa Wehr is recognized as an Ernst & Young
Entrepreneur of the Year. To contact her, visit OneUpWeb.com, email info@oneupweb.com
or send her a tweet @LisaWehr.
RATES
Space is limited, so register now to secure you space and save.
Register before 7/31 and save $100 off the regular $750 registration rate.
To receive the Early Rate of $650.00 (expires July 31, 2009) for the pre-conference
Franchise CEO Summit you also need to be registered for the Leadership & Development
Conference.
To attend the Franchise CEO Summit only, the rate is $995. Please contact
Sharon Wilkinson at 408-997-7795 ext 202, or email sharonw@franchiseupdatemedia.com.
Click here to register.




